1、 Perseverance is the decisive factor in the success or failure of marketing websites;

二、關(guān)鍵性因素是領(lǐng)導(dǎo)對(duì)自己的網(wǎng)站建設(shè)的認(rèn)識(shí)及重視程度；后是網(wǎng)站建設(shè)服務(wù)提供商的技能及專業(yè)水平。 營(yíng)銷型網(wǎng)站是指以現(xiàn)代網(wǎng)絡(luò)營(yíng)銷理念為核心，以搜索引擎良好表現(xiàn)、用戶良好體驗(yàn)為標(biāo)準(zhǔn)，能夠更好地將訪客轉(zhuǎn)化為顧客的企業(yè)網(wǎng)站。所有營(yíng)銷型企業(yè)網(wǎng)站要符合SEO,搜索引擎優(yōu)化排名是重要的網(wǎng)站推廣手段之一，如果一個(gè)企業(yè)網(wǎng)站沒有從SEO的角度去設(shè)計(jì)，做好之后，還需要花不少錢請(qǐng)專業(yè)的SEO公司進(jìn)行網(wǎng)站優(yōu)化。

2、 The key factor is the understanding and attention of leaders to their own website construction; Finally, the skills and professional level of website construction service providers. Marketing website refers to an enterprise website that takes the modern network marketing concept as the core, takes the good performance of search engine and good user experience as the standard, and can better transform visitors into customers. All marketing enterprise websites should first comply with SEO. Search engine optimization ranking is one of the most important website promotion means. If an enterprise website is not designed from the perspective of SEO, it still needs to spend a lot of money to invite a professional SEO company to optimize the website.

網(wǎng)站不是藝術(shù)品，一定要設(shè)計(jì)的清晰明了，方便用戶瀏覽。網(wǎng)絡(luò)營(yíng)銷是一種技術(shù)和營(yíng)銷策略相集合的營(yíng)銷手段，所以采取合理的網(wǎng)絡(luò)營(yíng)銷工，可以很大程度的提高潛在客戶的轉(zhuǎn)化率。

The website is not a work of art. It must be designed clearly and easily for users to browse. Network marketing is a marketing method combining technology and marketing strategy, so taking reasonable network marketing work can greatly improve the conversion rate of potential customers.

企業(yè)網(wǎng)站不是擺設(shè)，而是要從中獲得效益。網(wǎng)站設(shè)計(jì) 不能只求美觀，盲目攀比，而是要根據(jù)企業(yè)經(jīng)營(yíng)的需要，構(gòu)造適合自身特點(diǎn)的上網(wǎng)計(jì)劃和模式，以小的投入換取大的回報(bào)。

Enterprise website is not a decoration, but to obtain benefits from it. Website design can not only seek beauty and blind comparison, but also construct an Internet plan and mode suitable for its own characteristics according to the needs of enterprise operation, so as to exchange the minimum investment for the maximum return.

只有把網(wǎng)站做成企業(yè)和客戶之間的有效紐帶，網(wǎng)站才能真正發(fā)揮作用。另外，企業(yè)的網(wǎng)站還應(yīng)該多關(guān)注自己特定的客戶群，通過多種形式和客戶保持溝通，吸引客戶不斷地通過網(wǎng)站和企業(yè)進(jìn)行交流，從而加深與客戶的關(guān)系、更深層次地了解客戶需求、為企業(yè)發(fā)展提供服務(wù)，使其成為一個(gè)效益型網(wǎng)站。

Only by making the website an effective link between enterprises and customers can the website really play a role. In addition, the enterprise's website should also pay more attention to its specific customer group, maintain communication with customers through various forms, and attract customers to communicate with enterprises through the website, so as to deepen the relationship with customers, understand customer needs at a deeper level, provide services for enterprise development, and make it a benefit website.