、不同的網站選擇程序必須仔細審查。作者舉例說明,特別是對于養殖行業,我們在搜索養雞養鴨的時候,發明了網站首頁幾乎都是門戶網站建設,說明這個行業每個人對新聞和信息的需求都比較強烈,所以門戶網站的權重很高,客戶只需要知道養雞的新價格,新的市場信息等。因此,在選擇網站建設程序時,我們可以采用門戶網站的情況來建設我們的網站。其次,比如作者自己的企業網站,比如紅木家具,紅木家具價格,紅木家具等。,是企業產品的癥結所在,和產品的類型是簡單的比較。這時候可以采用CMS程序搭建企業網站,滿足用戶需求。
First, different website selection procedures must be carefully reviewed. The author gives an example, especially for the breeding industry, when we searched for chicken and duck breeding, we invented that the home page of the website is almost portal construction, which shows that everyone in this industry has a strong demand for news and information, so the weight of the portal is very high, and customers only need to know the latest price of chicken breeding, the latest market information, etc. Therefore, when choosing the website construction program, we can use the situation of portal website to build our website. Secondly, for example, the author's own enterprise website, such as mahogany furniture, mahogany furniture price, mahogany furniture brand, etc., It is the crux of enterprise products. It is a simple comparison with the type of products. At this time, the CMS program can be used to build the enterprise website to meet the needs of users.
其次、要針對不同類型的網站采取不同的優化重點。比如上面作者說的,要優化養雞養鴨等類似的貼詞。我們知道這些話很有競爭力。優化過程中不要把精力放在優化長尾詞上。
Secondly, we should take different optimization priorities for different types of websites. For example, as the above author said, we should optimize similar posts such as raising chickens and ducks. We know these words are very competitive. Don't focus on optimizing long tail words in the optimization process.

我建議重點關注門戶網站內部頁面的優化。如果前期投入了大量的精神,因為前期我們網站的權重低,終不會相信每一種的排名,因為優化策略本身從一開始就有問題。而如果你的網站只是一個小企業網站,那么我們優化的重點一定是主癥結詞,通過主詞的權重來帶動長尾詞的排名。在優化長尾詞的過程中,一定要關注用戶的搜索需求,根據用戶需求從不同側面提升網站內容質量,這樣優化才能真正成為交易轉化的動力。
I suggest focusing on the optimization of the internal pages of the portal. If we invest a lot of spirit in the early stage, because the weight of our website is low in the early stage, we will not believe the ranking of each kind, because the optimization strategy itself has problems from the beginning. If your website is just a small enterprise website, then the focus of our optimization must be the main crux words, which will drive the ranking of long tail words through the weight of the main words. In the process of optimizing long tail words, we must pay attention to the search needs of users and improve the quality of website content from different aspects according to user needs, so that optimization can really become the driving force of transaction transformation.
第三、做網站癥結詞的差異性分析。以上是新站優化前需要注意的細節。如果網站本身長期存在于互聯網上,但網站的權重無法超過競爭對手,那么就要對網站癥結詞進行差異化分析。
Third, the difference analysis of the key words of the website. The above are the details that need to be paid attention to before the optimization of the new station. If the website itself exists on the Internet for a long time, but the weight of the website cannot exceed that of its competitors, it is necessary to make a differential analysis of the key words of the website.
差異分析主要體現在兩個方面。先把我們和競爭對手有區別的網站癥結詞提取出來,針對癥結詞在站內寫文章,因為有區別的癥結詞可以大大緩解癥結詞的競爭水平。其次,網站頁面的微妥協布局是針對癥結詞的。差異化其實就是通過不同的側重點來吸引用戶的注意力。以文章為基礎,我們要對有針對性的主頁做詳細的布局,比如有的產品有針對性的供貨,有的常見案例有針對性的布局等等。這些都是我們在做差異化布局和分析癥結詞時需要注意的細節。
Difference analysis is mainly reflected in two aspects. First extract the key words of our website that are different from our competitors, and write articles on the website for the key words, because the different key words can greatly alleviate the competition level of the key words. Secondly, the micro compromise layout of the website page is aimed at the key words. Differentiation is actually to attract users' attention through different focuses. Based on the article, we should make a detailed layout of the targeted home page, such as targeted supply of some products, targeted layout of some common cases, etc. These are the details we need to pay attention to when making differentiated layout and analyzing key words.
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