1、 Guide

1、架構是否合理：清晰的網站架構是影響用戶體驗度好壞的重要因素之一，因為清晰的網站結構可以幫助用戶快速獲取所需信息和服務。所以需要根據需求分析的結果，準確定位網站目標群體，設定網站整體架構，規劃、設計網站欄目及其內容，并且網站架構層級不能超過三級。

1. Whether the structure is reasonable: a clear website structure is one of the important factors affecting the user experience, because a clear website structure can help users quickly obtain the required information and services. Therefore, according to the results of demand analysis, it is necessary to accurately locate the target group of the website, set the overall structure of the website, plan and design website columns and their contents, and the level of website structure shall not exceed three levels.

2、內容配套服務：指的是在用戶點擊相關服務后，對此服務的相關的文字描述和圖片的展示，以便幫助用戶快速獲取到所需要的內容。在配套服務中，需要注意幾個問題：是要告訴用戶我能做什么，自己有什么優勢；其次就是怎么幫助用戶解決問題，為其提出解決方案；后就是相關案例的展示，加深用戶對自己的認可。

2. Content supporting service: refers to the display of relevant text descriptions and pictures of the service after the user clicks the relevant service, so as to help the user quickly obtain the required content. In supporting services, we should pay attention to several problems: first, we should tell users what I can do and what advantages I have; The second is how to help users solve problems and put forward solutions for them; The last is the display of relevant cases to deepen users' recognition of themselves.

二、顏值

2、 Appearance value

1.一套優秀的UI設計對網站的美觀提升是很顯著的，好的布局、美觀的頁面設計能夠讓用戶眼前一亮，并快速讓用戶對你的網站產生興趣。

1. A set of excellent UI design can significantly improve the beauty of the website. Good layout and beautiful page design can brighten the eyes of users and quickly make users interested in your website.

2.所以我們需要注意：一套優秀的UI設計是將企業的形象和各種產品及服務優勢清晰的描述出來，讓用戶們在瀏覽上更加的輕松，更加的方便。并且UI設計和設計師的基本功是息息相關的，不僅能大大提升網頁的美觀度，而且還能服務于強調網站主題、表達某種情感等多種的目的。

2. Therefore, we need to pay attention to: a set of excellent UI design is to clearly describe the image of the enterprise and the advantages of various products and services, so that users can browse more easily and conveniently. And UI design is closely related to the basic skills of designers. It can not only greatly improve the beauty of web pages, but also serve a variety of purposes, such as emphasizing the theme of the website and expressing certain emotions.

三、內容

3、 Content

優秀的文案編輯和圖文排版可以大大提升用戶的體驗度，同時也是刺激用戶是否直接購買的關鍵因素。反之內容難以理解、表述不夠言簡意賅，則會中斷用戶對網站的瀏覽，減少網站的訪問IP。所以，為用戶提供的所有文字、圖片以及這個網站上的一切可供用戶充分利用的東西，都要符合用戶的需求，展示自身的特色和優勢，清晰明了的為用戶解決遇到的問題。

Excellent copywriting and graphic layout can greatly improve the user experience, and it is also a key factor to stimulate users to buy directly. On the contrary, if the content is difficult to understand and the expression is not concise enough, users' browsing of the website will be interrupted and the access IP of the website will be reduced. Therefore, all the words and pictures provided for users and all the things on this website that can be fully used by users should meet the needs of users, show their own characteristics and advantages, and clearly solve the problems encountered for users.

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